SEO
By James Cummings ; June 20th, 2017
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The domain name you choose for your website is as equally as important as your business name. Your domain name is the face of brand in the digital space, which has become such an integral part of the life of the average consumer.

Another reason your domain name is strategic is that it affects your SEO rankings, and consequently traffic flow and profit potentials. 

By Stephen Taylor ; June 19th, 2017
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Since you are already here, it is safe to assume that you are planning to jump on the video marketing bandwagon soon. Like any other marketing segment, it needs planning and even distribution of resources. So you need to take the time to understand what your brand wants out of the campaign and what you can give to your audience.

Here is what you should do to make web video for your brand or product -

i.  Watch a lot of videos -

By Arthur Birch ; June 13th, 2017
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Video marketing is no longer an option or luxury. It is a necessity that is keeping most small and medium businesses alive. 2016 was the year of video. Everywhere we looked, videos were inundating every inch of available social media. Videos have changed the way people look at products and businesses. People don't want to read anymore. People don't want to just pictures and scroll through lines of black and white text. Your customer wants something more exciting. Something that bears the promise of better service.

By James Helliwell ; June 8th, 2017
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More and more businesses are becoming increasingly aware of the importance of SEO to their online marketing strategies.

By James Helliwell ; June 5th, 2017
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More and more businesses are becoming increasingly aware of the importance of SEO to their online marketing strategies.

By Jackie Stephanie ; May 9th, 2017
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Every contemporary business owner appreciates the need for a huge presence on the internet platform.  According to the International Telecommunications Union (ITU), there are over 3.62 billion internet users today.  Most of these people use this platform to research brands, products and services before making a purchase decision.

By Walter Moore ; April 11th, 2017
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Instagram is a site that is focused on engagement. You can't post a lot of text on it and you can't put up lengthy ads on it. It is more driven by the likes, comments and shares that you get on your posts. If you aren't getting a lot of these, it shows that you aren't doing something right.Here are some of the things that you may be doing wrong.

By Steven Clarke ; February 27th, 2017
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Your website is your storefront, so it is essential that it is both aesthetically appealing and fully functional. That is why choosing the right CMS is the first logical step in creating your first website. WordPress stands out from its peers by being extremely versatile, while at the same time open source, or in other words, free to use. This allows you to invest in other aspects such as premium themes and plugins and quality web hosting, while having a CMS that offers you a wide variety of options out of the box.

By Katey Martin ; February 20th, 2017
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SEO (Search Engine Optimization) is the practice of improving the visibility of your website in Google search rankings. Establishing an SEO strategy makes any website more reachable, resourceful, and rewarding - all at the same time.

However, there are different aspects of SEO and they have an impact on the visibility of your website. In 2017, SEO trends will continue to evolve and play their part significantly.

By Stanley Brookes ; January 30th, 2017
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With a user base in excess of 500 million and a significant influence among the young, Instagram is today one of the most influential social media platforms. It has begun to give very serious competition to the platforms that have so far occupied the attention of brands and businesses - Facebook, LinkedIn, and Twitter due to its sheer size and presence.

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