Learn All About Video production and How it is Done!
By Emma Summers ; December 12th, 2016

Thanks to modern technology, we can enjoy motion picture entertainment. Commonly known as video, it is a form of entertainment that combines visual and audio streams to convey a show. Many of us enjoy watching movies and television. However, few of us understand the mountains of work that go into every single episode or movie. The process of capturing footage, editing it, combining scenes and rendering a finished product is known as video production. In this process, the images are captured digitally instead of on traditional film. The person in charge of video production is known as a director of photography. There are many well-known directors around the world for example, Dustin Farrell. This director in particular is motivated by the desire to awe and inspire audiences through moving images. To accomplish this, there are a number of effects that are applied during video production. Read on to learn more.

Which effects can be performed during video production?

There are some unique effects that can be performed during video production. They are described as being niche imagery. Examples of these effects are:

  1. Long-term time lapse
  2. Motion control time lapse
  3. Slow motion
  4. Aerial footage
  5. Underwater footage

These are some of the effects and forms of video shooting that the director of photography can implement in video production. To come up with some material that audiences can watch and enjoy, a number of steps need to be completed in video production.

The stages of video production

Video production is a process that needs to be conducted during the length of creating a video or motion picture. This process is divided into 3 main parts. They include;

  1. Pre-production
  2. Production
  3. Post-production

What is pre-production?

This is the stage during which the video production is planned. There is no active recording during this stage. All that happens is preparation by the director of photography and other stakeholders in the video. In this stage, ideas are formed and a script is jotted down. The director selects a cast and crew members for the next stage of video production. Environmental factors are also considered during pre-production. The locations for scenes are identified; an outline of events as well as the lighting strategy is selected too.

What is production?

The production process begins after all the cast members, crew, scenes, script and lighting has been decided upon. The director travels with their cast and crew to the locations that were identified. After arrival, they shoot the scenes until they are good enough for the director. This process is repeated until the video is fully shot. After it is completed, the next stage of video production can begin.

What is post-production?

This is the stage where the video footage is edited and touched up until it is good enough for the director and the audience. Activities involved in this stage include scene merging, audio and video syncing as well as the addition of special effects. Once post-production is completed, the video is ready to be shown to the audiences.


The process of video production is not as easy as it seems. The director, cast members and crew are all involved. Directors, such as Dustin Ferrell are in charge of the whole process. Their objective is to produce some video footage that will satisfy the audiences. Video production is a necessary part of modern audiovisual entertainment.

About author

Emma Summers is a director. She has over five years of experience in this capacity. She has been involved in quite a number of video production processes. Her experience and knowledge are sought by magazines and websites all over the world. She made a valuable contribution to this report.

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